Eliminating Linguistic Barriers Globally

Take Your Brand Global With Confidence

Expanding companies encounter substantial challenges, especially when brand names, taglines, slogans, and logos must resonate appropriately in international and domestic markets and be understood perfectly by the target audiences the businesses want to reach.

Need help with your brand name and logo evaluations?

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Streamline the Evaluation Process

Crafted from two decades of unparalleled expertise, the Brand-Aid App is not just a tool – it’s your gateway to seamless, efficient, and impactful brand evaluations.

Picture the convenience of having comprehensive brand name evaluations, disaster checks, and logo screenings at your fingertips. The Brand Aid App is designed to make the process accessible and delightfully uncomplicated.

Quick. Easy. Secure.

Select evaluation type - languages - linguists

Quickly select your evaluation type, the languages to be evaluated, and the number of linguists you’d like to review your brand names, taglines, or logos.

Quickly enter or upload your list of brand names, straplines, and logos for evaluation and feedback.

Easily use our recording feature to record the pronunciation of your brand name as you want it to be said and used, allowing linguists to listen and review. The linguist recording feature enables linguists to record the pronunciation of your brand name in their language, allowing you to review and approve.

Easily explore the phonetic pronunciations, literal meanings, associations, and similar or existing names of your brand name in the languages you choose.

Easily access and view your project data, including the ability to download complete reports to present to your clients.

Benefit from white labeling your reports in the app for client presentations.

Securely submit your brand names, taglines, and logos through the SSL-encrypted application with two-factor authentication.

Download project data and white label reports

Watch a Brief Explainer Video

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Introducing Brand-Aid

A Transatlantic Translations Group Company

Brand-Aid provides linguistic globalization support to Fortune 500 and 100 companies worldwide.

• meticulous brand name evaluations and disaster-checking

• ensuring the brand name is market-ready and disaster-proof

• understanding language nuances and cultural sensitivities

• navigating international and domestic market complexities

• accommodating over one hundred languages

Our service is not just a solution; it’s a comprehensive approach to addressing the brand’s linguistic needs.

Why Branding Agencies Trust Us

With over 22 years of experience in brand evaluations, Brand-Aid’s global linguist teams have gained insights into almost every industry and sector.

• providing a wealth of experience and knowledge

• producing feedback from in-market teams

• evaluating with native-speaking linguists

• giving you confidence in the brand name

• leaving no room for uncertainty

We provide a complete global prognosis for the brand name at affordable rates and with undeniable flexibility.

Your Go-To Branding Evaluation Partner

Ensure your brand names and logos are market-ready and disaster-proof

Brand Name Evaluations

Brand-Aid assigns experienced native-speaking linguists to evaluate your brand names and taglines.

• problems with pronunciation
• harmful or otherwise concerning literal meanings
• negative or otherwise concerning associations
• conflicts with existing brands in the market
• recording brand names in non-English accents

Our teams also evaluate for slang, dialect, comprehension, and historical or religious connotations to ensure the name resonates positively and appropriately in your target languages and cultures.

All of this is done with speedy turnaround times and unparalleled competence.

Brand Disaster Checking

Brand-Aid’s professional linguists are trained and experienced in brand disaster checking. That is their specialization.

We have in-depth knowledge of local marketplaces and cultures. Our insight and examination ensure that you are presented with the most accurate feedback to advance your brand.

• disaster checking is a fast and cost-effective option
• it helps whittle down large lists of names quickly
• it’s effective for isolating viable brand name candidates
• we provide a pass or fail grade on each brand name
• helpful for limited budget concerns
• standard turnaround time is one business day

Our flexible, affordable brand disaster-checking service gives you the confidence to proceed.

Brand Logo Evaluations

Logo evaluations through the lens of professional native speakers report any negative, positive, or neutral associations with the shape and color of the desired logo and if anything similar is present within the target country.

Brand-Aid provides insight that enables you to make an informed decision about your client’s visual branding.

• we screen logos for color scheme, shape, and form
• we review text within the logo for any market similarities
• we may ask you additional questions depending on the logo
• the standard turnaround time is two business days

You can ensure your logo resonates appropriately within the target market, building positive brand recognition and avoiding potential pitfalls.

Let’s Check and Evaluate Your Brands

United States

Transatlantic Translations LLC
80 Theodore Fremd Avenue
Rye, NY 10580
Telephone: +1 (844) 329-7088
Email: [email protected]

Scotland

Transatlantic Translations Ltd.
Third Floor
3 Hill Street
New Town
Edinburgh EH2 3JP
Telephone: +44 (0) 131 3416188
Email: [email protected]

Proud to Support

England

Transatlantic Translations Ltd.
1 Acorn Business Park
Northarbour Road Portsmouth
Hampshire PO6 3TH
Telephone: +44 (0) 203 906 8354
Email: [email protected]

Canada

Transatlantic Translations
201-1405 Henri Bourassa O
POB 677
Montreal, QC H3M 3B2
Telephone: +1 (844) 329-7088
Email: [email protected]

Eliminating Linguistic Barriers Globally

Take Your Brand Global With Confidence

Brand Name Evaluations

Brand Disaster Checking

Brand Logo Evaluations